Press Release

FOR IMMEDIATE RELEASE
January 25, 2001
For more information,
Contact: Steve Nowicki
Phone: 810 446 3407
E-mail: nowicksl@ascglobal.com

GMC Sierra C3 to open course at Sno*Drift

Canton, MI -- The recently introduced 2001 GMC Sierra C3 will be the Course Opening vehicle at the SCCA Sno*Drift ProRally, January 27 2001, in Atlanta Michigan. The 6-Liter full time AWD pickup with it?s Performance Biased Driveline, will provide the final check of the demanding 107 mile ice and snow covered course, before the record field of 60 ProRally cars are let loose in the first event of the ten round 2001 SCCA ProRally Season.

The world?s first and only AWD full size pickup truck driven by three time ProRally National Champion Steve Nowicki and navigator Clark Lincoln, will hit the trails with 265/70/17 Bridgestone Winter Dueler ice tires. Supported by GMC and ASC Creative Services, the experience of opening the Sno*Drift course will highlight the capabilities of this new high performance vehicle under the demands of some of the most treacherous roads on the ProRally schedule. Most of the course will use the same roads twice, which means glare ice for the evening sections. With the AWD system and 325 horsepower of the Vortec 6000, getting up to speed will be a snap. When it comes to the difficult part, slowing down, High capacity 4-wheel disc, antilock brakes with a "Dynamic brake proportioning system" will be up to the task.

We Chose the Sierra C3 because it has some impressive hardware for a luxury-performance truck,? said Nowicki. ?As the most popular type of vehicle in the United States, it is really exciting to see the evolution of performance into an American icon, the full size pickup. The Course opening task is an important one, as we must keep a 15-20 minute gap to the fastest competitor, and I am very proud to have GMC interested in supporting ProRally in this manner.?

Watch for the black pickup with the deep V8 growl. The competition will be right behind.

For additional information contact:
Steve Nowicki
ASC Creative Services
810 446 3407
www.ascglobal.com

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