Press Release

FOR IMMEDIATE RELEASE
April 20, 2010
  Contact: Ananda Siverts
Marketing Director
Rally America, Inc.
Phone: 802-861-3067
Cell: 206-302-8289
E-mail: ananda@rally-america.com
Website: www.rally-america.com

RALLY AMERICA ANNOUNCES MULTI-YEAR AGREEMENT
WITH LOUIS CHEVROLET WATCHES AND RACEWATCHES.COM

GOLDEN VALLEY, MN — Officials with Rally America, Inc. announced today that Louis Chevrolet Watches from Switzerland and RaceWatches.com of Homestead, Florida have agreed to serve as a multi-year sponsor of the popular Rally America Contingency Program for the remainder of the 2010 Rally America National Rally Championship and for the entire 2011 National Championship as well. In addition to participating in the Contingency Program for the next two years, Louis Chevrolet Watches and RaceWatches.com will also provide Swiss-made Louis Chevrolet watches, valued at approximately $1,500 each, to the Overall Driver and Co-Driver Champions of the Rally America National Championships for the next two years as well as the All-Wheel-Drive (AWD) and Two-Wheel Drive (2WD) Series Champion drivers for the recently announced Rally America European-style Rally Cross Series for 2010 and 2011. Rally America’s inaugural European-style Rally Cross series starts this coming August with a 3-event series at the recently opened New Jersey Motorsports Park in Millville, New Jersey.

In a recent statement from Anthony Castaneira from RaceWatches.com, “We looked at numerous motorsports series before we decided on Rally America to market our business and our line of fine watches. The fact that Rally racing is the most timing-dependent form of motorsport in North America is just half of reason. Rally America, through their Regional and National Rally Championships as well as their new European-style Rally Cross series, does an outstanding job of combining both the excitement of motorsports with a unique combination of professionalism, at the same time embracing the grassroots racer – it’s a perfect fit for RaceWatches.com.”

RaceWatches.com was created several years by racers for racers to provide the finest timepieces for those on the Track, in the Paddock or the Service Park or in the Grandstands. RaceWatches.com carries the finest examples of wristwatches from some of the best watchmakers around the world and every timepiece they offer is an example of the master art form of watch design, function and ruggedness. To bring racers the finest watches available, Racewatches.com has partnered with Ferguson Jewelers of Homestead, Florida. Ferguson Jewelers is a family-owned and operated jewelry store that has been a mainstay in the jewelry business in South Florida for over 50 years. Not only are they a full-service jewelry store, they’re also a licensed distributor for all the fine watch lines they carry which includes Louis Chevrolet, Edox (the official watch of the World Rally Championship), B.R.M, Alpina, Fortis, JP Edmund, Equipe, Luminox and Chase Durer.

Following each of this year’s remaining four rounds of the Rally America National Championship (the Olympus Rally in Ocean Shores, Washington - April 23-25, 2010; the Oregon Trail Rally in Portland and Dufur, Oregon - May 14-16, 2010; the Susquehannock Trail Performance Rally in Wellsboro, Pennsylvania - June 4-5, 2010 and the New England Forest Rally in Newry, Maine - July 16-17, 2010) qualified Regional and National rally teams entered in the RaceWatches.com Contingency Program will receive one entry per rally into a year-end drawing - for a maximum of four total entries - towards a specially engraved Swiss-made Louis Chevrolet watch valued at approximately $1,000. The winner of this year’s Louis Chevrolet watch Contingency prize presented by RaceWatches.com will be drawn at the awards banquet following the final round of the 2010 Rally America National Championship season, the New England Forest Rally, which will take place at the Sunday River Resort in Newry. In addition to entries to win the specially engraved Louis Chevrolet watch, qualified participants in the 2010 and 2011 RaceWatches.com Contingency Program will also receive an immediate 25% discount towards the purchase of all Louis Chevrolet watches purchased through Gary Ferguson at RaceWatches.com as well as a 20% discount on all other watch brands the company offers.

Rally car racing is considered the extreme sport of automobile racing and is often described simply as “real cars, real roads, real fast”. This all-season motorsport sees drivers and their co-drivers take modified road cars to the limit as they achieve blistering speeds over courses that cover more than 100 miles of gravel, dirt or snow-covered roads.

About Rally America:
Based in Golden Valley, Minn., Rally America sanctions the premier performance rally series in the United States, the Rally America National Championship Series. In 2010, Rally America will conduct six National Championship events at venues across the country, from Olympia, Washington to Newry, Maine. Rally America competitors reach speeds of well over 100 mph in modified street cars on natural-terrain courses consisting of gravel, dirt or snow. Additionally, through a partnership with ESPN, qualifying Rally America drivers will be invited to compete in ESPN’s Summer X Games 16, the annual leading action-sports event that’s broadcast live on ESPN. For more information, be sure to visit www.rally-america.com.

About RaceWatches.com:
Based in Homestead, Florida, RaceWatches.com was created by racers for racers to provide the finest timepieces for those on the Track, in the Paddock or the Service Park or in the Grandstands. RaceWatches.com only carries the finest examples of wristwatches from some of the best watchmakers around the world. Every timepiece they offer is an example of the master art form of watch design, function and ruggedness. For more information, please visit www.RaceWatches.com.

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